The secret behind every relationship comes down to rapport. This applies to your relationship with the local fish store you frequent. ...

This is a conversation I had with Myk Brown who is the last owner of Exotic Aquatics and the one who shut it down. He declined to say...

The modern local fish store (LFS) will survive in the current digital world by using the tools available to them, the internet and social...

Keepin It Reef is rockin’ along with not much new in the store, however the tanks are clean and well kept. Their store is located at 5500...

Social media has been making an impact on the hobby world for years now, as has online sales. The question I pose today is how does this...

The past few years have yielded great change in our society. It has been building since before 2012, though it took a pandemic to push...